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Tony Hirsch

What we know:

Anthony “Bad Tony” Hirsch, began his copywriting career on the mean streets of Chicago advertising. Records show sightings in the hallways of renowned agencies such as Foote, Cone & Belding, Ketchum Communications, and Ogilvy & Mather, where he is known to have abetted such clients as Kraft Foods, Klondike Ice Cream, Cargill Meats, American Express, Sears, and Craftsman, to name only a few.

 

Fleeing the Midwest in late ’96, Hirsch resurfaces in the mountains of Utah where his skills are utilized at Salt Lake City’s Euro RSCG agency, DSW Partners. Work for such clients as Iomega, Intel, Alcatel, Red Hat and more earns Hirsch some cred in the tech world, but in 2001 the trail goes cold, and DSW goes dark.

From here, Hirsch apparently enters the seamy underworld of freelancing, and the ensuing years are apparently spent consorting with clients ranging from drinking to driving—work for several local breweries contributes to international attention, while a safe driving campaign for Utah’s Department of Transportation earns a regional Emmy Award. A usual suspects lineup of tech companies (Microsoft, Cisco, Panasonic, ExxonMobil, Honeywell Aerospace, and others), ski resorts (Sun Valley, Canyons, Solitude), breweries (Wasatch, Squatters, Uinta Brewing) and various other local businesses has kept “Bad Tony” on Utah's “Most Wanted” list all these years, and earned him a reputation on the streets for work of reliable, and let’s just say, efficient quality.

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